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Want More Clients? Get Personal

News flash: Your clients don't buy from your business. They buy from you. And you are a person. The more personal connections you make with clients, the more they will get to know and like you as a person. The more they will buy from you. And the more they will refer you to other…
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Your Clients: The Pot of Gold Under Your Nose

Do you make this mistake in marketing your service business? Here's the mistake: If you ask 100 service business owners what one thing they want most, 95 will reply, "More new clients." Which is insane. Why? Sure, you need new clients. Every business does. But if you spend all your time and energy prospecting on…
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