Category Archives: testing

How to Tap a $462,263 Windfall: Split Testing Case Study

Here's a true story ... ... of how I made $462,263 for a client and increased his online sales 43% by marketing LESS for him. Best part: You can duplicate it in about 10 minutes. What happened? My client, Mr. X, is an outstanding marketer. He advertises on national TV and radio. And his ads…
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