What's a trim tab?
And how can it grow your business in 2017?
Let me explain ...
Buckminster Fuller was a genius and polymath: inventor, architect, author, and designer, among other things.
He invented the goedesic dome, wrote more than 30 books, and coined the terms "Spaceship Earth" and "synergy."
On his tombstone it says, "Call me Trimtab." Take a look ...
Perhaps because of its incredible power.
Here's how Fuller defined trim tab: "Think of the Queen Mary ... there’s a tiny thing at the edge of the rudder called a trim tab. It’s a miniature rudder. Just moving the little trim tab builds a low pressure that pulls the rudder around. Takes almost no effort at all."
A trim tab is essential, because there's too much water pressure on a rudder to turn it by itself. When the captain turns the ship's wheel, the wheel turns the trim tab, which turns the rudder, which turns the ship.
Do you see the implication for your business?
It may take loads of time, effort, and money to make big changes in your marketing in 2017 ... so much so that you end up making no real changes. Like last year. And the year before.
But what if there's one or more "trim tabs" for your marketing? Small actions that require almost no effort, yet can change the course of your business?
Well, there are.
I call those trim tabs Marketing Multipliers -- small changes that deliver big results in your bank account.
Example: The Sales Stimulator Email.
It's a simple way to follow up with prospects by email, without being a pest.
Because NOBODY has time for pests who are "just looping back" or who want to "jump on a call" ... but everyone has time for useful people.
To be useful, and win more sales, send things like these in your Sales Stimulator Emails:
* Link to an article or blog post (written by you or an industry leader)
* Photo of a magazine article you’re reading (you can send it from your smart phone)
* Your notes from a seminar or event, sent as an attachment (very effective and unique to you)
I've closed multiple 5-figure projects this way. It's far easier to send a Sales Stimulator Email than to mail sales letters or make phone calls.
Which makes The Sales Stimulator Email a perfect Marketing Multiplier.
And if you give Marketing Multipliers a try today ...
... I'll send you easy instructions and a template for The Sales Stimulator Email.
It brings you more clients and more sales, without advertising.
It's easy to get The Sales Stimulator Email, plus 10 other business-building tools, delivered to your door by U.S. Mail:
1) Try Marketing Multipliers for free here
2) Look for it in your mailbox in about 5 days.