Category Archives: word of mouth marketing

Want more word of mouth advertising? Be more remarkable. Because when your clients remark about you to others ... ... it feeds your business via word of mouth advertising. Walt Disney said: “Whatever you do, do it well. Do it so well that when people see you do it they will want to come back…

Last week, I wrote about how simple it can be to engineer more word of mouth advertising in your business. Yesterday, I found another great example ... at an art fair. One guy, Greg Pendzimas, had a bigger crowd around his booth than anyone else. Because his art was ... out of this world: He…

Do you own a business? If so, here's marketing magic ... It's an ordinary museum ticket, transformed into extraordinary word-of-mouth advertising. Here's what this is about: A few months ago, I visited Japan with my daughter. We went to the Studio Ghibli Museum in Tokyo. (Studio Ghibli is an animation film maker, led by Hayao…